ABOUT RISKWELL

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Riskwell delivers advanced risk management software and consulting to help businesses reduce project overruns, improve ROI, and ensure high-quality outcomes.

Their platform, Riskwell Protect, offers cloud-based risk mitigation tools that are easy to adopt and optimize operations across sectors like civil engineering, transportation, and high-risk industries.

In addition to their software, Riskwell provides sector-leading consultants for additional support in achieving strategic business objectives.

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What our client say about us

Client’s challenges

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Riskwell faced several challenges in enhancing their lead generation and maximizing cold email outreach:

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• They struggled with inconsistent performance and low-quality leads.
• The company was on the verge of abandoning cold email outreach due to poor results but reached out to SalesCaptain as a last resort to revamp their approach.
• Riskwell needed a better strategy for targeting the right audience and generating high-quality leads that aligned with their Ideal Customer Profile (ICP).

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These challenges highlighted the need for a more structured and strategic approach to outreach and lead generation.

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Solutions

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SalesCaptain provided a comprehensive strategy to revamp Riskwell’s cold email outreach:

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• Prioritized intent-based targeting: Used Bombora to focus on companies showing buying intent for risk management software.
• Created refined ICPs: Targeted risk management profiles, CEOs, and project management roles within strict industry boundaries.
• Cleaned and enriched the lead list: Utilized LinkedIn Sales Navigator and Apollo to optimize lead quality.
• Set a clear outreach strategy: Focused on high-potential industries and geographies.
• Ongoing optimization: Weekly adjustments based on data-backed insights ensured continual improvement and increased conversions.

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RESULTS

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SalesCaptain delivered impressive results for Riskwell:

• 42 demo calls booked with key decision-makers across industries.
• 22 deals closed with major clients, significantly boosting Riskwell's growth and market presence.